WHO MAKES IT WORK?
MEET OUR LEADERSHIP TEAM
MEDIA
VWA’s media group delivers a complete strategy, beginning with holistic planning that spans every channel. They leverage their expertise in negotiation and buying to secure optimal placements, while also driving targeted traffic through paid search and SEO. They finalize with detailed post-buy audits and analysis for ROI optimization.
DIGITAL
The availability to target prospects and customers through digital media is exceptional. However; the challenge to deliver meaningful ads in the right environment can be daunting. At VWA, we have created a digital media platform that uses primary and secondary data to drive results for our clients. Our digital media focuses on search (SEM) , display, pre-roll, influencer, content marketing, and email marketing.
SOCIAL
Social media success starts with a strong strategy. That’s what separates VWA from the field. No other agency has the experience and discipline to structure strategy as well. We use our proprietary FUEL process to analyze, position, and develop a social media strategy. We develop unique personas for each social media platform to ensure that your brand speaks in a relevant manner to the audience.
ANALYTICS
Our analytics team provides in-depth, data-driven insights. We analyze campaign ROI and effectiveness to ensure optimal performance. We conduct rigorous content, audience, and market testing to refine strategies. Additionally, we specialize in audience segmentation and profile development, enabling targeted and personalized campaigns.
40 YEAR HISTORY
VWA has a 30-year history of growing national and regional clients. With such a history we couldn’t resist the temptation to show you some oldies but goodies. Below is an example of television spots we created for iconic Southern brands like Texas Pete Hot Sauce, Goody’s Headache Powders, White House Apple Sauce, Off Broadway Shoe Warehouse, Dr. Tichenors, Mouth Wash, and Carrier Air Conditioning. We thought this was a fun look back at some solid work please excuse the standard definition spots and type as a lost art.